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OUR ROLEX HISTORY

The O.C. Tanner Jewelers Story

Since 1927, O.C. Tanner Jewelers has been Utah’s premier jeweler, representing the finest timepiece and jewelry brands from around the world. We have the honor of celebrating countless milestones—births, graduations, engagements, promotions—each one distinct. We also continue to play a proud part in honoring the moments in between—those incredibly personal just-because occasions that make up the fabric of a life.

The O.C. Tanner Story - Our Rolex History

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THE TANNER VISION

Obert Tanner dreamed of having “the most beautiful jewelry store in America” and in 1976 realized his vision with the opening of our fabled store on South Temple in downtown Salt Lake City. Complete with a stunning fountain in the center of the store, it was recognized in the region for exquisite jewelry, fine watches, and distinctive gifts. Each year, thousands would visit downtown during the holidays to experience the stunning windows which rivaled any in New York City.

GROWING

In anticipation of the 2002 Olympic Winter Games, O.C. Tanner Jewelers opened a second location on historic Main Street in Park City. Over two decades later, the Rolex clock outside the front doors beckons visitors and locals alike to step inside and experience mountain resort luxury.

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STATELY FLAGSHIP

The current location in downtown Salt Lake City opened in 2009 in the historic Salt Lake City Library building. Obert Tanner’s daughter, Carolyn Tanner Irish endorsed an over $20 million dollar renovation and viewed it her lasting gift to the city. The stunning Beaux Arts exterior is complimented with timeless modern interior that beautifully showcases exquisite watches, fine jewelry, as well as full floor dedicated to unique gifts and home décor.

OUR ROLEX PARTNERSHIP

As an Official Rolex Jeweler for over five decades, O.C. Tanner Jewelers is committed to sharing our passion for fine timepieces and mechanical marvels with generations of watch enthusiasts and collectors. We are privileged to represent such an esteemed brand in Utah and look forward to many years of continued partnership.

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